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The HARMONICA Food Registration Project marked a significant milestone in the brand’s international expansion.HARMONICA officially registered its range of organic, additive-free Mediterranean preserved foods in Dubai, bringing its signature blend of Bulgarian regenerative farming and zero-additive philosophy to the Middle Eastern market.
The registration process involved detailed ingredient verification, organic certification validation, and product safety assessments in accordance with Dubai Municipality’s food regulations. Each HARMONICA product was carefully reviewed to ensure alignment with the UAE’s high standards for organic food imports and consumer safety, with particular emphasis on the brand’s BG-BIO-02 certification and EU organic compliance.
HARMONICA’s launch in Dubai reflected its growing international presence across 20+ countries and its mission to promote clean, additive-free food worldwide. The successful registration established the brand within one of the region’s most health-conscious markets, catering to consumers seeking certified organic Mediterranean products with transparent ingredient sourcing.
Through this registration milestone, HARMONICA reinforced its commitment to sustainability, biodiversity protection, and regenerative farming practices. Founded by former tennis champion and climate activist Magdalena Maleeva, the brand continues to inspire a global shift toward responsible food production, combining traditional Bulgarian organic farming with certified B-Corp environmental and social standards.
